Right now, AI is recommending your competitors.
When someone asks ChatGPT who to call for a roofer near Gettysburg, it either names a business or sends them to a directory. Which one it names depends entirely on what your website tells it.
AI assistants don't run a Google search. They answer from structured signals they can read on your website right now. If your site gives the AI a name, a trade, a service area, and a trust signal, it cites you. If it doesn't, the AI defaults to a directory — and your customer calls whoever Angi puts first.
Most local business websites are invisible to AI. Not because they look bad or rank poorly, but because they're missing the specific machine-readable signals AI uses to identify a business, verify what it does, and match it to a geographic query. The gap is technical. It's fixable in the same build or on your existing site.
GEO is the set of signals that close that gap: your business name and category structured so a machine can read them, your service area declared explicitly, your reviews embedded in your data instead of locked in a third-party profile, and your services named clearly enough for an AI to match against a customer's question.
When customers ask AI, who does it name?
Same question, two websites. One is built so AI can read it. Watch what changes in the answer.
Illustrative. Real results depend on your reviews, your data, and your market — not every query, every time.
What AI Reads — and What It Skips
Name, Category, and Location
AI needs to know exactly what you do and where you do it — explicitly, in a format a machine can parse. That means structured markup that identifies your business name, trade category, and service area, not just text buried in a paragraph.
Reviews and Trust Signals
AI weights recency and volume. A business with 200 reviews and a 4.8 rating is more likely to be cited than one with a dozen. We embed your review profile directly in your site's structured data so AI reads it without relying on a third-party platform.
Specific Services, Clearly Named
Vague copy doesn't compute. AI matches what someone asked ("emergency roof repair") against what your site says you offer. Service-specific pages with named offerings close that match. Generic pages miss it entirely.
Service Area Markup
"Serving Adams County" in a paragraph helps humans. Explicit areaServed schema tells AI. When someone asks "near Gettysburg," the AI checks structured data — not prose — to decide who covers that ground.
Rank in Local Search, Too
AI is the new frontier — but your customers still open Google and Maps every day. Get Found covers both. While GEO makes AI name you, local SEO makes you show up when someone searches the old-fashioned way.
Google Business Profile
The single biggest lever for local visibility. We set up and optimize your profile — categories, services, hours, photos, and posts — so you're eligible for the map pack and show up when someone searches your trade "near me."
Map Pack & Local Rankings
The three businesses in Google's map results get the calls. We optimize the signals that decide who lands there — proximity, relevance, and prominence — so you're competing for the top spots, not buried on page two.
On-Page & Technical SEO
Fast, crawlable, properly structured pages with the right titles, headings, and location signals. Core Web Vitals, schema markup, and clean architecture — the technical groundwork Google rewards and most local sites skip.
Reviews & Citations
Consistent name, address, and phone across the web, plus a steady flow of genuine reviews. These are the trust signals that lift local rankings — and the same ones AI leans on to decide who to recommend.
Find out if AI
can find you.
One call. I'll walk through exactly what AI sees on your site right now — and what needs to change.
No forms, no runaround · direct line to Jamie