The website — and the systems behind it.
A fast, findable website is the foundation. The software behind it — booking, CRM, integrations, automation — is what actually runs the business. We build both, and hand them off so you own them.
It starts with a website that's fast, findable, and built to convert — the foundation every local business needs. But most businesses run on more than a website, and most agencies stop there. We don't.
We scope every project as an engineer would: what does it need to do, what does it need to connect to, and what's the right build-vs-buy decision for your situation. Then we build it, document it, and hand it off so you own it.
Websites & Online Stores
Business Websites
- Mobile-first, responsive design
- Google Search Console setup
- Core Web Vitals optimized
- Contact forms & lead capture
- Google Business integration
- 5–7 page standard build
- Google Analytics setup
- Local SEO foundation
- SSL & secure hosting setup
- Project closeout documentation
E-Commerce & Online Stores
- Shopify builds & customization
- Custom storefront development
- Product catalog setup
- Payment integration
- Booking & reservation systems
- Tourism & hospitality focus
Custom Systems & Apps
Business Management Systems
The operational layer of a service business: client records, scheduling, staff management, and reporting — built or configured to fit the way you actually work, not the other way around.
- Client records, history, and communications
- Appointment and staff scheduling
- Service menus, pricing, and packages
- Intake forms and onboarding workflows
- Revenue, retention, and performance reporting
- Role-based staff access and permissions
- Automated reminders and follow-ups
- Platform selection and configuration
Third-Party Integrations
Your tools should talk to each other. We build the connections between platforms so data flows automatically — no copy-paste, no double entry, no gaps between systems.
- Payment processors (Square, Stripe, and others)
- Booking and scheduling platform integrations
- Email and SMS marketing system sync
- Point-of-sale and inventory connections
- API-to-API builds and webhook pipelines
- Real-time and scheduled data sync
- Authentication and secure data handling
- Error monitoring and integration health checks
Workflow Automation
Manual work that happens on a schedule or in response to an event can almost always be automated. We identify where the hours are going and build the systems that get them back.
- Triggered communications based on client actions
- Automated appointment reminders and confirmations
- Data entry elimination and pipeline automation
- Zapier and Make (Integromat) builds
- Custom automation scripts and scheduled jobs
- Multi-step conditional workflows
- Reporting and digest delivery on a schedule
- Error alerting and fallback handling
Custom Web Applications
When off-the-shelf software doesn't fit the workflow, we build it. Portals, dashboards, internal tools, and client-facing applications — purpose-built, not adapted from something else.
- Client-facing booking and intake portals
- Internal dashboards and operations tools
- Staff-facing scheduling and management interfaces
- Reporting and analytics views
- Secure login and role-based access control
- Mobile-responsive and device-agnostic
- Documented and maintainable codebase
- Hosted, monitored, and supported
Website Packages
Presence
New businesses, or replacing a site that no longer represents you.
- 4–6 page site, mobile-first
- Local SEO foundation
- Contact forms
- Google Business integration
Compete
Businesses with a template or outdated site who want to outclass local competitors.
- Custom design system
- Real photography guidance
- Scroll polish & animations
- Stronger conversion focus
Lead
Businesses ready to own their local market.
- Full custom design
- Metaphor-led architecture
- Scroll storytelling
- Performance-engineered
Monthly Support Plans
Care Plan
Hosting, security, backups, and small fixes. Your site stays fast, current, and online — peace of mind on a retainer.
- Managed hosting & SSL
- Security monitoring & backups
- Small content fixes & updates
- Email/text support
Growth Plan
Everything in Care, plus active monthly work to keep your site growing.
- Everything in the Care Plan
- Monthly content updates & new pages
- Ongoing local SEO tuning
- Performance monitoring & reporting
- Priority support — your web partner on retainer
How We Work
We understand the workflow before touching the keyboard. What problem does this solve, who uses it, and what does success look like?
Build vs. buy vs. integrate. We recommend the right approach for your budget and timeline — not the most billable one.
Engineered, tested, and built to last. No shortcuts that create problems six months later.
You own it. You can explain it. You can extend it. Everything is documented and handed off so you're not dependent on us to keep it running.
Every project starts
with a conversation.
Tell me what you're trying to solve — a new website, a system, or both. I'll tell you honestly what it takes to build it, and whether we're the right fit.
No forms, no runaround · direct line to Jamie